Every review counts.
We build the system for it.
Scale My Business turns every customer into an honest Google review, a captured lead and a returning fan — through a branded QR spin-to-win, tuned to your business.
& spin to win
Systems, not services.
One flow orchestrates visibility, leads and reviews — not three disconnected tools.
QR that converts
One branded QR per campaign. Every scan tracked.
Google reviews
Route happy customers straight to your Google profile.
Spin to win
Casino-grade wheel with per-prize probability.
Leads captured
Email + phone collected before the reward. Export anywhere.
Everything runs inside one review engine.
The wheel is the surface — the piece your customer sees. Underneath: an AI copilot that answers every review, a reputation shield that filters bad ratings before Google sees them, gamified attribution for your team, and a lightweight kiosk mode. Four layers, one engine — none of them exist as separate tools you need to duct-tape together.
Reply Genius
Every new Google review is answered in your brand voice within 90 seconds — keyword-weighted for Maps SEO and tuned on the exact signals Google's local algorithm rewards. You approve from the dashboard, it publishes. One less thing on the owner's plate, ten more ranking signals on your profile every month.
Join the private waitlistStar Guardian
The real magic of the review system. Any rating below 4★ never touches Google — the wheel routes it into a private feedback channel where the customer feels heard and you get a chance to win them back before they walk away. Your public score stays at 4.8★+ while unhappy signals become fixable operational data. Zero 1★ ambushes, ever.
Staff Arena
One personal QR per employee, a live leaderboard on the counter tablet, one prize per month for the top collector. Teams that turn reviews into a game collect +30% more of them — the wheel becomes their sport, not just a checkout ask. Attribution tells you exactly who's driving the reputation.
Join the private waitlistSilent Spin
The customer spins, the winning screen appears at the counter, the staff hands over the prize. No email, no form, no GDPR paperwork — built for bakeries, kiosks and coffee bars that just want the genuine reviews without the lead-capture friction. Same review flow, feather-light footprint.
Join the private waitlistLaunch in 5 guided steps
Follow the checklist inside your dashboard. Each step unlocks the next — no manual, no code.
Sign up free. Add your business name & city.
Upload logo, pick colors, connect Google profile & socials.
Add rewards (free coffee, -10%…) and set win % per prize.
Download the branded QR (PNG / SVG / A4 PDF) and place at tables.
Every scan = review + email captured. Track live in analytics.
Spin the wheel. See what your client sees.
Left: your owner control. Right: the exact iPhone view your customer gets after scanning your QR — with the review-first gate that unlocks the wheel only after they leave an honest Google review.
Leave a review & spin to win
An NFC plate is boring. Scale My Business makes people play.
NFC plate for reviews
"Scan. Rate. Thank you."
- No motivation to scan
- Feels awkward to ask
- No prize, no dopamine
- 1★ ratings go straight to Google
The wheel that makes them play
"Try your luck, win, enjoy."
- Wheel attracts customers on its own
- Playful — no ask, no awkwardness
- Every spin wins something
- Anti-1★ Shield protects your stars
Edit every prize.
Set every %.
Add, remove and rename prizes in one click. Slide the odds where you want them — 100% free coffee if you want everyone to win, or 80/40/20 to keep the big prizes rare and the wheel exciting. Total must equal 100% and the app tells you live.
- ✓Add or delete prizes anytime — no code
- ✓Per-prize probability slider (0.1% precision)
- ✓Auto-generated codes or your own custom code
- ✓Optional stock limit per prize
Why customers actually leave the review.
Four behavioural triggers, engineered into a 30-second flow.
You give a real reward. They give a real review. Fair trade — humans can't resist it.
The wheel is spinning right in front of them. Walking away = losing a prize they can already see.
Anticipation → spin → surprise → reward. The same loop slot machines run on — legally, for you.
Every new authentic review makes the next customer trust you before they walk in. Compounding growth.
From invisible to booked out — in one Google profile.
Placeholder cards — swap in your own GMB reviews and photos on the dashboard.
"The wheel was so fun — my kids kept asking to spin again. Owner gave us a free dessert. 10/10."
"Servizio veloce e simpatico. Ho vinto un caffè — tornerò di sicuro!"
"Ganz uncompliziert — QR scannt, Bewertig gschribe, Rabatt gwunne. Genial!"
"Petit café découvert par hasard, le concept spin-to-win m'a fait rester. Excellent."
Free Google audit
for your business.
Book a 20-minute call. Our team from Swiss Scale .ch reviews your Google My Business profile and Google Ads, and hands you a written plan to grow reviews, leads & bookings — no cost, no commitment.
- Full Google My Business profile audit
- Google Ads spend & keyword review
- Custom growth plan — reviews, leads, ROI
Your growth in 90 days.
Move the sliders. See exactly what your foot traffic is worth once it starts spinning the wheel.
Stop losing customers to competitors with better reviews.
93% of Swiss consumers read Google reviews before choosing a local business. Every week without a review system, your competitors compound their advantage. Swiss Scale builds the growth engine — QR spin-to-win, Google Ads, GMB optimization — used by cafés, salons, boutiques and studios across Zürich, Genève and Lugano.
Everything you were about to ask.
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